While luck certainly does have a part to play in Blackjack, there is a lot of skill that goes into playing the game. How much skill or strategy you use depends on the time and effort you are willing to put into learning these skills. One such skill is card counting-not like by casinos but certainly not illegal.
A basic betting strategy is simply to double the bet after losing a hand, also known as the Martingale system. This can go for multiple hands in a row until you win at blackjack.