Entrepreneur Background
Andrezza Oliveira, 34 foi uma das muitas pessoas que sofriamugs consequence of economic downturn . Working as a 馃拫 hairdresser at part-time hair salon, she barely made ends meet. A young widow with two children to support, she struggled 馃拫 to provide for their future. Desperate for change, she turned to Google for answers to escaped the financial struggle.
Sorte took 馃拫 the form of a Facebook ad. She found a video ad promoting quiniela. A friend had done it and recommended 馃拫 it, but he hesitated. Taking calculated risks had never been her strong suit, but with research and encouragement from a 馃拫 friend, she tried it. After all, quiniela existed since 2013.
Results And Implementation
Starting as a 3-pick Mini Lot, Andrezza was surprised 馃拫 she enjoyed it. It became her small escape from worries about bills and rent arrears. Numbers ran through her head 馃拫 without her realizing it. After two months, placing bets became second nature. Research revealed something interesting - there was a 馃拫 gap in Brazil'z gambling market in regard to lotteries. There were inadequete modern marketing strategies for quiniela, particularly among the 馃拫 younger generation of gamblers. Relying on WhatsApp group gossip and Google searches risked lives influenced her friends, and she realized 馃拫 she could capitalize on this to offer a solution.
